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International Conference on (LIFE)

International Conference on “Intertwining Sustainability with Mission LiFE: Fashion, Entrepreneurship and Cultural Integration in Harmony”

At a crossroads of environmental challenge and opportunity, the world must choose between sustainability and the destructive path we’re on. Recognizing this urgency, India, under Prime Minister Modi’s leadership, launched Mission LiFE at COP26, a commitment to lead by example. Inspired by India’s rich heritage of sustainability woven into daily life, Mission LiFE aims to shape a better future.

This conference, driven by the spirit of Mission LiFE, amplifies the power of entrepreneurship in fashion and business studies to build a sustainable world. By bringing together researchers, academics, professionals, and students, we explore the intertwining threads of entrepreneurship, sustainability, and cultural integration. This collective journey celebrates how ancient wisdom informs present-day solutions while emphasizing the critical role of collective action in driving global change.

Conference Details

Location: India

Venue: NIFT Gandhinagar Campus

Organizer: NIFT

Start date: 14 March 2024

End date: 15 March 2024

Application deadline:31 December 2023

Tel: +91-79-23240832, 23240834

Fax: +91-79-23240772

Contact: Prof. (Dr.) Sameer Sood, Director

E-mail: director.gandhinagar@nift.ac.in

E-mail: nift.gandhinagar@nift.ac.in

Target audience

  • The conference extends its invitation to a diverse array of participants, including researchers, academics, policymakers, environmental advocates, community leaders, NGOs, students, and individuals with an unwavering commitment to sustainable living and environmental conservation.
  • Join us in this enlightening journey as we chart a course toward a sustainable Earth through the lens of entrepreneurship, sustainability, and cultural integration. Together, we can pave the way for a more harmonious and ecologically responsible world.

The conference focuses on the following points:

  • Circular economy
  • The 5 ‘Rs’ of Fashion: Reduce, Rewear, Recycle, Repair, Resell
  • Slow Fashion
  • Eco Fashion
  • Future of Fashion
  • Innovative Business Models for Sustainability
  • Green Entrepreneurship and Circular Economy
  • Social Entrepreneurship for Sustainable Impact
  • Startups and Sustainable Development Goals (SDGs)
  • Fashion Entrepreneurship
  • Conscious consumerism
  • The future fashion in Society 5.0
  • Thrift Stores
  • Green Fashion
  • Consumer behavior
  • Brand perception
  • Craft Brand Identity and Branding
  • Culture and consumption

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